Tracy Zuto
EVP, Executive Creative Director
Tracy spearheads the Creative department at the brand level across our healthcare and consumer teams, using her passion for insight-driven creativity and collaboration to foster creative excellence. With nearly 30 years of experience, she has built and launched courageous creative teams and brands, shaping impactful campaigns across rare disease, women's health, vaccines, oncology, hemophilia, and mental health. A champion for health equity, Tracy’s award-winning work has addressed disparities for BIPOC, LGBTQIA+, and disabled communities—bringing hope and solutions to patients, caregivers, and healthcare providers alike. Tracy’s professional pedigree is beyond impressive, with roles of increasing responsibility at creative powerhouses including Wunderman Thompson, H4B Catapult, CDM, & FCB. She is a member of the 2025 Clios jury. A graduate of SUNY Oneonta, Tracy lives with her daughters, dogs, and a pig (really) in New Jersey.