Dave Imre

Partner & Chief Executive Officer

What has changed the most in communications over the past 5 to 10 years?

The overall importance of communications hasn’t changed, nor have the basic tenets of authenticity and connecting brands to customers. What has: the speed and the number and variety of channels being used.

Where do you see communications headed in the next several years? What trends are on the horizon?

I see more change at a more rapid rate.

What does it take to be a leading company today?

It takes a strong brand with strong products and services that’s willing to be a good corporate citizen and is willing to listen to customers and react accordingly.

Name three keys to successful communications right now.

Listen, listen, listen…

What qualifies you as an expert?

The expert label is earned anew at virtually every encounter. It’s not like being granted tenure in a college setting.

What is the best part about working at IMRE?

It’s an environment where I can constantly learn new things from my colleagues.

What would people who don’t know you be surprised to learn?

I was an intern for Oprah when she was in Baltimore. (Oops—showed my age!)

If you were writing the story of your life, what would the title be?

The Accidental and Lucky Entrepreneur

What’s the last great book you read/movie you saw?

I like mindless, fun comedies and will run to see anything with Will Ferrell.