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Capabilities
Need big-picture dreamers for arresting creative? Check. Researchers who can rattle off means, markets and metrics in the blink of an eye? They’re here, too. At IMRE, we take the integrated part of marketing communications seriously—staffing our teams with experts who represent all areas of today’s evolving marketing communications landscape, from traditional public relations to the next big thing in social marketing and emerging media.
Emerging Media
At IMRE, we manipulate 1s and 0s to create meaningful online experiences. In human speak, we start with client business goals, layer in audience needs and then apply the technology that serves all masters: websites, mobile apps, interactive games or yet-to-be-seen technology. Continual tests, tweaks and improvements keep us on track to meet metrics and multiply returns on investment.
Creative
IMRE’s creative team is visionary. We see how one great idea can play out into an inspired campaign. We hear voices that guide inventive print, video, online and social media strategies. And we have a special gift for turning concepts into connections and messages into meaningful engagement.
Social Marketing
IMRE knows the art of social media—the conversations to follow and people and channels to engage. We also get the science part—efficiency, efficacy and compliance coupled with digital skill and savvy planning. The result: smart social marketing campaigns for events, PR, recruitment, CRM and more.
Public Relations
Welcome to the buzz machine. Our PR experts thrive on looking beyond typical tactics to discover new ways of spurring conversation. Each engagement starts with the big questions: How can we not only inform audiences, but also inspire interaction? How can we grow the campaign organically and stretch our clients’ PR dollars farther? Whether we’re improving reputations. positioning clients as go-to industry leaders or managing crises, we stay aggressive. No opportunity escapes us.
Research
If knowledge is power, consider IMRE the Incredible Hulk of research departments. Using quantitative and qualitative tactics such as surveys, focus groups, interviews and more, we conquer our clients’ challenges. We uncover imperative details about core audiences, competitors and the evolving industry landscape. Our data positions our clients to win.
Sustainability
It isn’t easy being green—but having IMRE on your side can help. We understand the complexities and motivators of sustainability. We guide clients to the right messages, partners and tactics to engage customers, employees and other important audiences. We help you build sustainability into your brand in a way that rings true and grows with your business.
